PRIVACY POLICY — THEBLOODAPP
Effective Date: [You can add later]
This document is an electronic record in terms of the Information Technology Act, 2000 and the rules framed thereunder, as well as the amended provisions relating to electronic records in various statutes. This electronic record is generated by a computer system and does not require any physical or digital signatures.
This Privacy Policy ("Policy") is published in accordance with Rule 3(1) of the Information Technology (Intermediaries Guidelines) Rules, 2011, which requires the publication of the rules, regulations, privacy policy, and terms of use for access or usage of the website and application.
By accessing or using TheBloodApp ("Application" or "App"), or the associated website www.thebloodapp.com ("Website"), You ("User") agree to be bound by this Privacy Policy. If You do not agree, You must refrain from accessing or using the Application.
DEFINITIONS
"User", "You", "Your": Any person who accesses or uses the Application.
"We", "Us", "Our": The individual owner/operator of TheBloodApp.
"Service": All features, functionalities, and matching services provided through the Application.
COLLECTION OF INFORMATION
The Application collects and stores the following personal information voluntarily provided by You:
- Name
- Email address
- Phone number
- Blood donation history
- Location and current location details (for better donor–receiver matching)
- Profile images
- Images uploaded to community features or posts
- Communications made through the App
- Device information and App usage data
Additionally, if You access the App through social or third-party integrations (if added in future), such information may also be collected with Your permission.
AUTOMATICALLY COLLECTED DATA
The App may automatically collect certain information, including:
- IP address
- Device type and device identifiers
- Operating system details
- App usage analytics
- Interaction patterns, crash reports, and performance metrics
This information helps improve the App's performance, security, and user experience.
USE OF INFORMATION
We use the collected information for the following purposes:
- To enable account creation and identity verification
- To match donors and receivers based on proximity and blood requirement
- To allow Users to post requests or offers for blood donation
- To support the community features (image uploads, posts, group interactions)
- To send alerts, notifications, OTPs, and important updates
- To improve the Application through analytics, insights, and usage patterns
- To ensure safety, prevent fraud, and enforce compliance with terms
- To provide customer support and respond to User queries
Under-18 Usage Policy:
Users below 18 years of age may use the App only to post a blood request but cannot create a donor account or register themselves as donors.
PERMISSIONS USED
The Application requires the following permissions on Android devices:
INTERNET
Used to connect to our servers, enable communication, update data, and provide full functionality within the App.
CAMERA
Used to capture or upload profile pictures and images for community features or posts.
READ_MEDIA_IMAGES / READ_EXTERNAL_STORAGE
Used to select and upload images from the gallery for profile or community-related posts.
POST_NOTIFICATIONS
Used to send important updates, donation alerts, blood requests, and App-specific communications.
LOCATION
Used to fetch User location for improved donor–receiver matching, emergency request visibility, and better service delivery.
OTP & SMS SERVICES
We use MSG91 for sending OTPs, verification messages, and important mobile alerts.
By using the App, You consent to receiving OTPs and necessary notifications for verification and communication purposes.
COOKIES & TRACKING TECHNOLOGIES
The Application and Website may use cookies or similar technologies to:
- Remember User preferences
- Improve performance
- Analyse App usage
- Enhance User experience
You may manage cookies through Your browser/device settings, but certain features may not function properly if cookies are disabled.
THIRD-PARTY SERVICES
The Application uses Google Analytics to track usage patterns, performance metrics, and user interactions.
These services may collect anonymised data as per their respective privacy policies.
We do not control third-party practices and encourage Users to refer to their privacy policies.
COMMUNITY CONTENT & MODERATION
The App includes community features where Users may post content or images.
To keep the platform safe and respectful:
- Users must not upload harmful, offensive, or illegal images/content.
- We reserve the right to review, moderate, or remove content that violates safety, legality, or community standards.
- Users are solely responsible for the content they upload.
- In case of abuse, harassment, or misuse, we may suspend or restrict User access.
SHARING OF INFORMATION
We do not sell or rent Your personal data.
However, information may be shared in the following cases:
Legal Requirement
If required by law, court order, government authority, or law enforcement.
Fraud Prevention & Safety
To prevent fraud, identity misuse, or to safeguard Users and the public.
Service Providers
Third-party service providers like MSG91 or Google Analytics may process limited data solely for the purpose of delivering their services.
Business Transfer
If the App is merged, transferred, or restructured, the new entity will continue to follow this Policy.
DATA SECURITY
We implement reasonable security practices and procedures to protect User information from loss, unauthorised access, misuse, alteration, or destruction.
However, no method of electronic transmission is fully secure, and the User agrees that We are not liable for breaches beyond Our reasonable control.
DATA RETENTION
We retain User information only as long as necessary:
- To fulfil the purpose for which it was collected
- To comply with legal or regulatory obligations
- To enforce legal rights and resolve disputes
USER RIGHTS
You have the right to:
- Access Your data
- Correct inaccurate information
- Withdraw consent (wherever applicable)
- Request deletion of Your data
DATA DELETION REQUESTS
You may request deletion of Your personal data at any time through the "Delete My Data / Delete Account" option within the App's support/contact dropdown.
We will process the request within a reasonable timeframe, subject to legal and operational requirements.
CHILDREN'S PRIVACY
Users below 18 may only submit blood requests but cannot create donor accounts.
We do not knowingly collect extra information from minors beyond what is required for submitting a request.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time.
Continued use of the Application after any updates constitutes Your acceptance of the revised Policy.
CONTACT US
For questions, concerns, or data-related requests, You may contact us via our Website: